A LITTLE BACKGROUND...

 

Cameron’s Coffee came to Olson because they were selling amazing products but didn't have the identity to back them up. Through an ultra-collaborative process, we were given the creative freedom to reinvent the brand from floor to ceiling. After months of refining, we created a brand that more accurately represents who Cameron's is and what they stand for. 

 
 

BRAND BELIEF

WHEN YOU DO WHAT YOU LOVE, EXTRAORDINARY THINGS HAPPEN

 

Some people love running; some are driven to save lives; others are obsessed with making statues out of pasta. Our passion is making fantastic coffee. It's what we are meant to do and we have a lot of fun doing it. Hopefully, our coffee inspires you to go out and do what you are most passionate about. After all, everyone has a calling, ours just happens to be coffee.

 
 
 
 

Jesse Mitchell

ART DIRECTION & DESIGN LEAD

Mike Fetrow

EXECUTIVE CREATIVE DIRECTOR

Joe Monnens

DESIGN DIRECTOR

Joel Stacy

GROUP CREATIVE DIRECTOR

Jim McLarty

WRITER

Chad Kirsebom

LOGO DESIGN

Paige Gregory

PATTERN DESIGN